You get the Roughriders to a couple of Grey Cups — okay you don’t win, but still — and you get a breakfast cereal named after you in Saskatchewan. (NewsTalk 980)

Win one Grey Cup (one of only three in the club’s 100 year history) and you become the butt of jokes (Rod Pedersen) for some schlub (Wolf 104.9)¬†who’s the walking advertisement for every other Regina radio station’s morning show.